COVERED,NOTVOIDED.
The cyber insurance do's and don'ts every business owner should know before a claim gets denied.
Live webinar with Howie Zales and Michael Hornby. Free checklist included.
Cybersecurity Reality
Your business is not protected.
You just think it is.
Most founders treat cybersecurity as someone else's problem. It isn't. It's yours.
FALSE SENSE OF SECURITY
Platforms protectthemselves.Not you.
Gmail has security. Your bank has security. People still get hacked every day. Platform security is not business protection.
OFFLINE VS ONLINE
You'd never leave thestudio unlocked overnight.Most owners do the digital version daily.
You would never say, 'The building has a door, so we're covered.' That's exactly how most businesses treat security online.
THE REAL ISSUE
Cybersecurity isn't atech problem.It's a leadership problem.
If you're not asking about security in team meetings, you're not leading the whole business. The IT guy can't own what the founder won't define.
One weak password. One phishing email. One wrong click.
You can spend years building a business. It only takes one mistake to open the door.
Breach Reality
Most breaches aren't found fast enough.
By the time a business realizes what happened, the damage may already be done.
Clients. Contracts. Reputation.
60%
of small businesses close within 6 months of a breach
277 days
average time to identify and contain a breach
1 in 3
cyber insurance claims get denied or reduced
You're not missing insurance.
You're missing the steps that keep your policy valid when it matters.
Most cyber insurance claims get denied for things owners didn't know mattered. This webinar shows you exactly what your insurer is looking for.
What you'll walk away knowing:
// covered, not voided
The exact MFA setup most insurers require, and where most owners fall short
How to test backups so claims actually pay out when ransomware hits
The audit trail that proves compliance before the breach, not after
The fine-print exclusions that quietly cause most claim denials
C.O.V.E.R. keeps you protected.
V.O.I.D.S. gets you denied.
Do the COVER steps. Avoid the VOIDS mistakes. Here's the full breakdown.
DO
C.O.V.E.R.
The five things that keep you insurable and protected.
Check your policy requirements
Know exactly what your cyber insurance policy requires before a claim happens.
Own your MFA
Use multi-factor authentication on email, banking, admin accounts, cloud apps, and remote access.
Verify your backups
Backups are not enough. Test that they actually work and can restore the business.
Educate your team
Train employees to spot phishing, fake invoices, credential theft, and suspicious requests.
Record your compliance
Keep proof: screenshots, reports, security logs, training records, backup tests, and vendor documentation.
DON'T
V.O.I.D.S.
The five mistakes that put coverage at risk.
View insurance as a security plan
Cyber insurance is not a replacement for cybersecurity. It is financial protection after controls are in place.
Overlook patches and updates
Unpatched systems, old software, and ignored alerts can create claim problems after a breach.
Ignore access control
Shared passwords, former employees with active accounts, and too many admin users are major red flags.
Delay incident reporting
Waiting too long to notify the insurer, IT provider, or legal counsel can hurt your claim.
Skip the fine print
Assumptions are dangerous. Exclusions, conditions, and required safeguards decide whether the claim gets paid.
June 22nd
1:00 PM
Live Webinar
Your Hosts
Michael Hornby
Cyber Insurance Specialist
Helps business owners get coverage that actually pays when it matters. Knows exactly what insurers look for, what makes claims succeed, and the quiet exclusions that get them denied.
Howie Zales
Operator Mindset
25 years behind a camera at the Super Bowl, the Olympics, and WrestleMania. Now applies the same operator discipline to scaling businesses. He has lived through the cybersecurity wake-up calls every owner eventually faces.
“Most owners think they're covered. Then a claim gets denied and they realize what the fine print really said. We want to make sure that's not you.”
For business owners who already pay for cyber insurance and want to make sure it actually pays
when something actually goes wrong.
Save your spot
Free webinar. Free checklist.
One hour that could save your business.